Polina Durneva

Polina Durneva, PhD, completed a PhD program in Information Systems and Business Analytics at Florida International University in 2023. Following her doctoral studies, she served as an Assistant Professor of Management Information Systems at the University of Memphis from 2023 to 2025. Her research centers on three primary areas: consumer health informatics, artificial intelligence in healthcare, and health IT management. She employs mixed methods to examine how digital tools can support self-management, improve patient care, and foster positive health outcomes. In addition, she has contributed to projects in emerging domains such as virtual reality, blockchain, and management education. Her work has been presented at leading national and international conferences and published in major journals in health informatics and information systems. Beyond her research, Polina Durneva is passionate about teaching and mentorship. She has taught both undergraduate and graduate courses, including Business Statistics, Business Machine Learning, and Web Analytics. Her teaching is enriched by industry experience at organizations such as OGx Consulting, Pfizer, and Teacher Created Materials, which allows her to bridge academic theory with practical application.