Robert D. Winsor

Robert D. Winsor is Professor of Marketing at Loyola Marymount University. He earned a Ph.D. in Marketing and Management from the University of Southern California. Dr. Winsor has published over 120 peer-reviewed articles and book chapters on a wide variety of business topics including Pricing, Competitive Strategy, Business Ethics, Franchising and Marketing Theory. His research has been published in the top marketing and entrepreneurship journals, and has been frequently cited in both academic and industry outlets. Dr. Winsor has experience in the retail and wholesale industries, and has advised a number of both large and small companies on marketing and management topics. He has received multiple teaching awards including Loyola Marymount University’s President’s Fritz B. Burns Teaching Award, and in 2012 was named by the Princeton Review as one of the “Best 300 Professors” and one of the top three marketing professors in the country.
Dr. Winsor received his Ph.D. at USC in 1989, his BA at Claremont McKenna College in 1983, and his BA at the University of La Verne in 1982.