Betrayal? Relationship quality implications in service recovery

Betsy Bugg Holloway, Sijun Wang, Sharon E. Beatty

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)385-396
Number of pages12
JournalJournal of Services Marketing
Volume23
Issue number6
DOIs
StatePublished - Jun 2009
Externally publishedYes

ASJC Scopus Subject Areas

  • Marketing

Keywords

  • Buyer-seller relationships
  • Customers
  • Service failures

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