Original language | English |
---|---|
Pages (from-to) | 29-33 |
Number of pages | 5 |
Journal | Business Horizons |
Volume | 19 |
Issue number | 3 |
DOIs | |
State | Published - Jun 1976 |
ASJC Scopus Subject Areas
- Business and International Management
- Marketing
Edmund R. Gray, H. Baird Green
Research output: Contribution to journal › Article › peer-review
Original language | English |
---|---|
Pages (from-to) | 29-33 |
Number of pages | 5 |
Journal | Business Horizons |
Volume | 19 |
Issue number | 3 |
DOIs | |
State | Published - Jun 1976 |