@article{94eea1f38b0b4f9889db83bcfb0aee60,
title = "Conversations about conducting marketing research in mental health",
keywords = "Consumer research, Marketing research, Mental health, Mental illness, Vulnerable population",
author = "Machin, {Jane E.} and Teri Brister and Bossarte, {Robert M.} and Jenna Drenten and Hill, {Ronald Paul} and Holland, {Deborah L.} and Maria Martik and Madhubalan Viswanathan and Yeh, {Marie A.} and Mirabito, {Ann M.} and {Rapp Farrell}, Justine and Elizabeth Crosby and {Ross Adkins}, Natalie",
note = "Publisher Copyright: {\textcopyright} 2022, Emerald Publishing Limited.",
year = "2022",
month = jun,
day = "7",
doi = "10.1108/JCM-02-2022-5212",
language = "English",
volume = "39",
pages = "569--578",
journal = "Journal of Consumer Marketing",
issn = "0736-3761",
publisher = "Emerald",
number = "6",
}