@article{3698ab9e5cca4a51bab9514e666cd860,
title = "Customer Experience Management in Retailing: Understanding the Buying Process",
keywords = "Affect and mood, Attitudes, Attribution theory, Consumer behavior, Decision process, Goals, Information search, Involvement, Postpurchase, Retail environment",
author = "Puccinelli, {Nancy M.} and Goodstein, {Ronald C.} and Dhruv Grewal and Robert Price and Priya Raghubir and David Stewart",
year = "2009",
month = mar,
doi = "10.1016/j.jretai.2008.11.003",
language = "English",
volume = "85",
pages = "15--30",
journal = "Journal of Retailing",
issn = "0022-4359",
publisher = "Elsevier",
number = "1",
}