@article{d9fe5b27869141618edf0e7382c505e0,
title = "Fear advertisements: Influencing consumers to make better health decisions",
keywords = "Consumer decision-making processes, Fear appeal advertising, Health promotions",
author = "Krishen, \{Anjala Selena\} and My Bui",
note = "Publisher Copyright: {\textcopyright} 2015 Advertising Association",
year = "2015",
doi = "10.1080/02650487.2014.996278",
language = "English",
volume = "34",
pages = "533--548",
journal = "International Journal of Advertising",
issn = "0265-0487",
publisher = "Taylor and Francis Group",
number = "3",
}