TY - BOOK
T1 - Financial Dimensions of Marketing Decisions
AU - Stewart, DW
PY - 2019
Y1 - 2019
UR - https://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=lmupure2024&SrcAuth=WosAPI&KeyUT=WOS:000490275700013&DestLinkType=FullRecord&DestApp=WOS_CPL
UR - https://lmu.primo.exlibrisgroup.com/permalink/01LMU_INST/mq4q04/alma991023167640108066
U2 - 10.1007/978-3-030-15565-0
DO - 10.1007/978-3-030-15565-0
M3 - Book
BT - Financial Dimensions of Marketing Decisions
ER -