@article{e479626c2dc44ebebd39138003ec87cd,
title = "Is this real life? Is it just fantasy? The development and validation of a media-evoked fantasy scale",
keywords = "Consumer fantasy, Narrative consumption, Scale development",
author = "Bennett, {Delancy H.S.} and Geraldo Matos and Anaza, {Nwamaka A.} and Cecilia Ruvalcaba and Mitchell Hamilton",
note = "Publisher Copyright: {\textcopyright} 2022, Emerald Group Publishing Limited.",
year = "2023",
month = mar,
day = "24",
doi = "10.1108/JCM-09-2020-4102",
language = "English",
volume = "40",
pages = "261--272",
journal = "Journal of Consumer Marketing",
issn = "0736-3761",
publisher = "Emerald",
number = "3",
}