Learning to improve: Advertising research that guides practice

Research output: Contribution to journal › Letter › peer-review

Original language	English
Journal	International Journal of Advertising
Volume	30
Issue number	5
State	Published - 2011
Externally published	Yes

ASJC Scopus Subject Areas

TY - JOUR

T1 - Learning to improve

T2 - Advertising research that guides practice

AU - Stewart, David W.

PY - 2011

Y1 - 2011

UR - https://www.scopus.com/pages/publications/83655164300

UR - https://www.scopus.com/pages/publications/83655164300#tab=citedBy

M3 - Letter

AN - SCOPUS:83655164300

SN - 0265-0487

VL - 30

JO - International Journal of Advertising

JF - International Journal of Advertising

IS - 5

ER -