Marketing's contribution to consumer welfare: A research agenda

David W. Stewart

Research output: Contribution to journalComment/debatepeer-review

Original languageEnglish
Pages (from-to)1423-1432
Number of pages10
JournalJournal of Consumer Affairs
Volume56
Issue number4
DOIs
StatePublished - Nov 5 2022

ASJC Scopus Subject Areas

  • Sociology and Political Science
  • General Economics,Econometrics and Finance

Keywords

  • affluence
  • consumer welfare
  • market efficiency
  • value delivery

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