Observations on soft computing in marketing

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	Marketing Intelligent Systems Using Soft Computing
Subtitle of host publication	Managerial and Research Applications
Publisher	Springer Verlag
Pages	17-19
Number of pages	3
ISBN (Print)	9783642156052
DOIs	https://doi.org/10.1007/978-3-642-15606-9_3
State	Published - 2010
Externally published	Yes

Name	Studies in Fuzziness and Soft Computing
Volume	258
ISSN (Print)	1434-9922

ASJC Scopus Subject Areas

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title = "Observations on soft computing in marketing",

author = "Stewart, \{David W.\}",

year = "2010",

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isbn = "9783642156052",

series = "Studies in Fuzziness and Soft Computing",

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PB - Springer Verlag

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