Responding to Customers’ “Gray” Requests: The Service Employee Dilemma

Mary P. Harrison; William M. Northington; Sharon E. Beatty; Betsy B. Holloway; Sijun Wang

doi:10.1007/978-3-319-50008-9_195

Responding to Customers’ “Gray” Requests: The Service Employee Dilemma

Mary P. Harrison, William M. Northington, Sharon E. Beatty, Betsy B. Holloway, Sijun Wang

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	Developments in Marketing Science
Subtitle of host publication	Proceedings of the Academy of Marketing Science
Publisher	Springer Nature
Pages	722
Number of pages	1
DOIs	https://doi.org/10.1007/978-3-319-50008-9_195
State	Published - 2017

Publication series

Name	Developments in Marketing Science: Proceedings of the Academy of Marketing Science
ISSN (Print)	2363-6165
ISSN (Electronic)	2363-6173

ASJC Scopus Subject Areas

Marketing
Strategy and Management

Access to Document

10.1007/978-3-319-50008-9_195

Cite this

Harrison, M. P., Northington, W. M., Beatty, S. E., Holloway, B. B., & Wang, S. (2017). Responding to Customers’ “Gray” Requests: The Service Employee Dilemma. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science (pp. 722). (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). Springer Nature. https://doi.org/10.1007/978-3-319-50008-9_195

Responding to Customers’ “Gray” Requests: The Service Employee Dilemma. / Harrison, Mary P.; Northington, William M.; Beatty, Sharon E. et al.
Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature, 2017. p. 722 (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Harrison, MP, Northington, WM, Beatty, SE, Holloway, BB & Wang, S 2017, Responding to Customers’ “Gray” Requests: The Service Employee Dilemma. in Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Developments in Marketing Science: Proceedings of the Academy of Marketing Science, Springer Nature, pp. 722. https://doi.org/10.1007/978-3-319-50008-9_195

Harrison MP, Northington WM, Beatty SE, Holloway BB, Wang S. Responding to Customers’ “Gray” Requests: The Service Employee Dilemma. In Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature. 2017. p. 722. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science). doi: 10.1007/978-3-319-50008-9_195

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Responding to Customers’ “Gray” Requests: The Service Employee Dilemma

Publication series

ASJC Scopus Subject Areas

Access to Document

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