Service Delivery: a Postmodern Perspective

Chris Manolis, Robert D. Winsor, Scott W. Kelley

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationDevelopments in Marketing Science
Subtitle of host publicationProceedings of the Academy of Marketing Science
PublisherSpringer Nature
Pages51-55
Number of pages5
DOIs
StatePublished - 2015

Publication series

NameDevelopments in Marketing Science: Proceedings of the Academy of Marketing Science
ISSN (Print)2363-6165
ISSN (Electronic)2363-6173

ASJC Scopus Subject Areas

  • Marketing
  • Strategy and Management

Keywords

  • Consumer Research
  • Service Customer
  • Service Employee
  • Service Organization
  • Service Quality

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