Stemming the tide: Dealing with the imbalance of customer relationship quality with the key contact employee versus with the firm

Sijun Wang, Lenita Davis

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)533-549
Number of pages17
JournalJournal of Services Marketing
Volume22
Issue number7
DOIs
StatePublished - 2008
Externally publishedYes

ASJC Scopus Subject Areas

  • Marketing

Keywords

  • Customer service management
  • Customers
  • Employees
  • Service industries

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