@article{7d0398dd5da342e69ab39a616e780d05,
title = "Technology within cultures: Segmenting the wired consumers in Canada, France, and the USA",
keywords = "Global culture, Latent class analysis, Segmentation, Technology, Wired consumers",
author = "Maria Petrescu and Aidin Namin and Richard, \{Marie Odile\}",
note = "Publisher Copyright: {\textcopyright} 2023 Elsevier Inc.",
year = "2023",
month = sep,
doi = "10.1016/j.jbusres.2023.113972",
language = "English",
volume = "164",
journal = "Journal of Business Research",
issn = "0148-2963",
publisher = "Elsevier",
}