@article{4fc1e179db8d4c34b69c525ce564dc46,
title = "We've Come a Long Way Baby (Maybe): Male and Female Fans Watching Men's and Women's Basketball",
keywords = "Nba, Wnba, Female fans, Male fans, Men's college basketball, Production quality, Women's college basketball, women{\textquoteright}s college basketball, men{\textquoteright}s college basketball, NBA, female fans, production quality, male fans, WNBA",
author = "Wenner, \{Lawrence A.\} and Walter Gantz",
note = "Publisher Copyright: {\textcopyright} The Author(s) 2025",
year = "2025",
month = aug,
day = "20",
doi = "10.1177/21674795251368994",
language = "English",
journal = "Communication and Sport",
issn = "2167-4795",
publisher = "Sage Publications",
}