When do frontline service employees feel more grateful?

Ji Miracle Qi, Sijun Wang, Michael A. Koerber

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)2107-2137
Number of pages31
JournalEuropean Journal of Marketing
Volume54
Issue number9
DOIs
StatePublished - Aug 31 2020

ASJC Scopus Subject Areas

  • Marketing

Keywords

  • Customer-oriented OCB
  • Employee gratitude
  • Employee performance
  • Frontline employees
  • Job autonomy
  • Relationship investment
  • Supervisory guidance

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